品牌价值，
来自于【实感价值】
加上【情感价值】。
来自于【实感价值】
加上【情感价值】。
大部分的中小企业，
都还是用卖产品的思维在做品牌，
都还是用卖产品的思维在做品牌，
不断强调产品力或CP值(性价比)；
在缺乏情感连接下，
一旦对手推出更低价格或功能更强的产品，
在缺乏情感连接下，
一旦对手推出更低价格或功能更强的产品，
消费者往往马上弃品牌而去。
爱在优无限，
情在自营销!
情在自营销!
陈教练@优无限商学院
6.5.2016
6.5.2016
wechat：edwin1413
1 条评论:
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